Cookie Policy

A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

To put it simply, a cookie is a small file that is dropped on your browser when you visit our website. At Pfida we use cookies to improve your web browsing experience.

How we use cookies

When visiting our website, we will always obtain your permission before dropping a cookie on your computer. If you do not wish to accept these cookies, you can manually change your browser settings so that cookies are not accepted. However, this may cause you to lose some functionality on our website. You can find out more information on cookies and how to disable them by visiting www.aboutcookies.org.

We use cookies for the following purposes:

authentication – we may use cookies to identify you when you visit our website and as you navigate our website;
status – we may use cookies to help us to determine if you are logged into our website;
personalisation – we may use cookies to store information about your preferences and to personalise the website for you;
security – we may use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally;
advertising – we may use cookies to help us to display advertisements that will be relevant to you;
analysis – we may use cookies to help us to analyse the use and performance of our website and services; and
cookie consent – we use cookies to store your preferences in relation to the use of cookies more generally.

Our cookies 🍪

We use the following types of cookies:

Essential cookies

Required for website functionality
Enable secure logins and core site operations

Performance cookies

Help understand user interactions
Collect anonymous data about pages visited
Measure site performance and user experience

Marketing cookies

Enable personalised advertising• Measure engagement with marketing campaigns
Track effectiveness of advertising efforts

Third-party cookies

Our service providers may use cookies when you visit our website:

Google Analytics: Gathers anonymised performance data
Brevo: Manages mailing list subscriptions and communications
Google Ads: Tracks advertising performance and user interactions
Meta Ads: Monitors ad effectiveness and user engagement

Cookies from third-party providers we use may be dropped onto your device when you visit our website.

We may use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google’s privacy policy is available at Privacy Policy – Privacy & Terms – Google.

Personal data you enter into our website when subscribing to our mailing list is handled by our mailing list services provider, Brevo. You can find out more about how Brevo processes your data in line with our requests here.